Microwave "final roast" coffee?
I found out about Smiles Coffee from an Inc magazine article on outsourcing.
I wasn't aware that microwaves could generate the appropriate kind of "heat" for a finishing roast, but as a coffee-nut I gotta try this out.
As if I wasn't already suspicious enough, why on earth do the owners think a celebrity spokesperson like Cheryl Ladd will drum up sales?

BTW, if anyone knows where I can buy this shirt plz drop me a line.