Side effect of Google Video
Sites such as Diggnation/Revision3, YouTube, et. al. can get their videos on their infrastructure for free. They have to give-up all rights to the distribution revenues for the content, but it's worth it as a loss leader since their business models are still based on eye-balls.
Speaking of eye-balls, you may have to shield them from this David Hasselhoff music video. Just when you think it can't get any worse...it does...again and again. This may be the single most horrible piece of 'professionally produced' music video ever.